Interview with
Armand Pretorius
Head of development @ The Open Window
Interview with
Armand Pretorius
Head of development @ The Open Window
Interview with
Armand Pretorius
Head of development @ The Open Window
Cohesive experiences require persistent UI patterns and design systems that establish consistency. Ad-hoc or arbitrary design decisions frustrate users and create technical debt. This pitfall is especially common when design lacks clear principles, governance, or organization.
Cohesive experiences require persistent UI patterns and design systems that establish consistency. Ad-hoc or arbitrary design decisions frustrate users and create technical debt. This pitfall is especially common when design lacks clear principles, governance, or organization.
Cohesive experiences require persistent UI patterns and design systems that establish consistency. Ad-hoc or arbitrary design decisions frustrate users and create technical debt. This pitfall is especially common when design lacks clear principles, governance, or organization.
For instance, several Google products suffered usability issues for years due to lack of unified design systems across teams. Google has since instituted cross-product system protocols, leading to more predictable and learnable experiences.
Inaccessible design choices
In the quest to create delightful experiences, some teams overlook accessibility best practices that ensure products are perceivable, operable, and understandable to people with diverse abilities. Beyond being unethical, this pitfall puts companies at legal risk.
A high-profile example is the ongoing litigation against Domino's Pizza for its website being incompatible with screen readers and other assistive technologies required by customers with disabilities - violating the Americans with Disabilities Act.
Deprioritizing mobile-first responsiveness
Most digital experiences get touched through mobile devices today. However, many desktop-first designs degrade terribly on smaller viewports through tiny UI elements, crammed content, fiddly touch targets, and more. World-class experience requires thoughtful mobile responsiveness.
Google, king of mobile-first indexing, found 70% of mobile product page experiences failing to meet established UX benchmarks. This sparked renewed pushes to emphasize device-agnostic UX that preserves core functionality and usability across contexts.
To Conclude
Developing world-class digital products requires a harmonious balance of technical excellence and user-centric design. By avoiding these common pitfalls, dev teams can create seamless user experiences that foster adoption, loyalty, and long-term success. Need assistance elevating your product's UX/UI? I provide rapid design services focused on accelerating development timelines without compromising experience. Let's discuss how I can be your design partner.
Cohesive experiences require persistent UI patterns and design systems that establish consistency. Ad-hoc or arbitrary design decisions frustrate users and create technical debt. This pitfall is especially common when design lacks clear principles, governance, or organization.
Cohesive experiences require persistent UI patterns and design systems that establish consistency. Ad-hoc or arbitrary design decisions frustrate users and create technical debt. This pitfall is especially common when design lacks clear principles, governance, or organization.
For instance, several Google products suffered usability issues for years due to lack of unified design systems across teams. Google has since instituted cross-product system protocols, leading to more predictable and learnable experiences.
Inaccessible design choices
In the quest to create delightful experiences, some teams overlook accessibility best practices that ensure products are perceivable, operable, and understandable to people with diverse abilities. Beyond being unethical, this pitfall puts companies at legal risk.
A high-profile example is the ongoing litigation against Domino's Pizza for its website being incompatible with screen readers and other assistive technologies required by customers with disabilities - violating the Americans with Disabilities Act.
Deprioritizing mobile-first responsiveness
Most digital experiences get touched through mobile devices today. However, many desktop-first designs degrade terribly on smaller viewports through tiny UI elements, crammed content, fiddly touch targets, and more. World-class experience requires thoughtful mobile responsiveness.
Google, king of mobile-first indexing, found 70% of mobile product page experiences failing to meet established UX benchmarks. This sparked renewed pushes to emphasize device-agnostic UX that preserves core functionality and usability across contexts.
To Conclude
Developing world-class digital products requires a harmonious balance of technical excellence and user-centric design. By avoiding these common pitfalls, dev teams can create seamless user experiences that foster adoption, loyalty, and long-term success. Need assistance elevating your product's UX/UI? I provide rapid design services focused on accelerating development timelines without compromising experience. Let's discuss how I can be your design partner.
